Full disclosure: during six years of art and design school, I never studied business or finance. At the start of my career, I worked in my dad’s large commercial art studio in Milwaukee, doing grunt work and slowly working my way up to senior graphic designer. When my dad was diagnosed with Parkinson’s Disease it …
Do you find yourself apologizing for your business card, logo, or website? If your current branding feels like putting on that cringe-worthy holiday sweater you drag out of the closet once a year, please read on. Here are a few quick and easy steps you can take to make you feel proud of your business branding: …
Is your business branding like a holiday sweater? Read More »
Recently while starting work on a new logo design for a small business, I was given some simple files with type and color. The client asked me to fine-tune the script typeface and play with the color. But here’s the thing: logo design is so much more than which typeface and color you pick. Since …
Here are a few easy steps you can take to avoid getting hacked. I’ve had three client sites go down this past month due to malware infection. Yuck! What’s malware? Malware (short for malicious software) is code that tries to get inside and take control of your website. It can get into your site via …
It’s time to break up with your slider. That slideshow on your website’s homepage needs to go. Slideshows were all the rage up until a few years ago. Until our fascination with moving things on the web evolved. You know that slider showing every piece of artwork in your portfolio? Or every single event photo …
Some quick tips to help make Google your business buddy. It can be overwhelming to figure out how to harness the power of Google. Here are a few easy moves to help your business get noticed more online. Search Engine Optimization, or SEO, is what impacts your business ranking online when people do a Search for a service …
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