A new year brings new ideas to consider for your business website. Here’s a list of five trends we anticipate in 2021:   1. Use animation and video to enhance …

Make it easy for website visitors to understand what to do next.   The messaging on your website’s homepage, and really every page, should be about how you can solve …

Stay focused, productive, and positive!   For many of us independent professionals, working from home is nothing new. So when COVID-19 hit, we were already set up with a proper work …

Protect your organization’s most important marketing investment.   Just like your car, your website needs regular “under-the-hood” maintenance to run its best. Here are a few tips to keep your …

Has your homepage lost that lovin’ feeling? Here are a few recommendations to get your homepage groove back on. 1. Write clear and compelling messaging that speaks to your audience …

Just as you get your annual flu shot and physical exam, you should also check your website’s health regularly to prevent issues before they arise. Review the list below to …

It Isn’t Very Sexy, But Website Maintenance Is Crucial To Your Website’s Health. You might not realize how important ongoing maintenance is to your website. Like a car oil change …

I was working on a logo redesign project at the same time we were renovating our laundry room at home. As a slightly addicted viewer of HGTV programs like Fixer Upper …

Apps developed in Israel ease the stress of travel. My family recently took a glorious two-week trip to Israel, staying mostly in Tel Aviv and Jerusalem. During our travels, we …

If you enjoy watching HGTV like I do, you’ll understand the thrill of seeing the Before and After comparisons. I love it when the Property Bros or Chip & Joanna …

Streamlining and automating business tasks can save you time and money. I recently started using these online business apps to run my business. They’re amazing! 1. Harvest. I have a paid …

Why your “About” page shouldn’t be all about you. Your About page is likely the most visited, after the Home page. A lot of “About” pages are lengthy odes to Me, …

Full disclosure: during six years of art and design school, I never studied business or finance. At the start of my career, I worked in my dad’s large commercial art …

Do you find yourself apologizing for your business card, logo, or website? If your current branding feels like putting on that cringe-worthy holiday sweater you drag out of the closet …

Recently while starting work on a new logo design for a small business, I was given some simple files with type and color. The client asked me to fine-tune the …

Here are a few easy steps you can take to avoid getting hacked. I’ve had three client sites go down this past month due to malware infection. Yuck! What’s malware? …

It’s time to break up with your slider. That slideshow on your website’s homepage needs to go. Slideshows were all the rage up until a few years ago. Until our …

Some quick tips to help make Google your business buddy. It can be overwhelming to figure out how to harness the power of Google. Here are a few easy moves to …