The Client:
Ramah Darom is a year-round facility in northern Georgia that hosts a Jewish summer camp and programming events throughout the year.
The Challenge:
The annual fundraising effort needed a rebranding that could be used on all materials, including direct mail pieces.
The Solution:
Using a “Tree of Life” motif, we created custom illustration inside a circle shape, to include images and symbols like basketball hoop, dove of peace, tennis racquet, Sabbath candlesticks and other Jewish symbols. Each year we kept the imagery but utilized a different color combination for this logo.